California Notice at Collection: We collect the categories of personal information described in this Privacy Policy for the business purposes described below. We may disclose this information to service providers, payment processors, shipping partners, marketing and analytics providers, professional advisors, and government authorities as required by law. We do not sell personal information for money. We may share personal information for cross-context behavioral advertising unless you opt out. California residents may have the right to know, delete, correct, limit, and opt out of certain uses of personal information.

Privacy Policy

Effective Date: July 1, 2026

Adams Motorsports Park (“Company,” “we,” “us,” or “our”) operates this website and online store. This Privacy Policy explains how we collect, use, disclose, and protect personal information.

1. Information We Collect

We may collect the following categories of personal information:

  • Identifiers, such as name, address, email address, phone number, and other contact details
  • Commercial information, such as products purchased, order history, and transaction details
  • Payment information, such as billing details and payment method
  • Account information, such as username and password
  • Internet or other electronic network activity information, such as browsing behavior, pages viewed, clicks, and device information
  • Geolocation data, such as approximate location based on IP address
  • Customer service information, including communications and support requests
  • Any other information you provide to us

We may collect personal information directly from you, automatically through your use of our website, and from service providers or business partners.

2. How We Use Personal Information

We may use personal information to:

  • Process and fulfill orders
  • Provide customer service
  • Create and manage accounts
  • Communicate with you about your orders, account, or inquiries
  • Send marketing or promotional messages, where permitted
  • Improve our website, products, services, and operations
  • Detect, prevent, and investigate fraud or security issues
  • Comply with legal obligations

3. How We Disclose Personal Information

We may disclose personal information to:

  • Service providers that help us operate our business
  • Payment processors
  • Shipping, delivery, and fulfillment partners
  • Marketing, analytics, and advertising partners
  • Professional advisors
  • Law enforcement or government authorities when required by law

We do not sell personal information for money. We may share personal information for cross-context behavioral advertising, as defined by California law, unless you opt out.

4. Do Not Sell or Share My Personal Information

California residents have the right to opt out of the sale or sharing of personal information.

To exercise this right, click here: https://adamsmotorsportspark.com/contact/

If you use an authorized agent, we may require proof of authorization before processing your request.

5. California Privacy Rights

If you are a California resident, you may have the following rights under California law:

  • Right to know the categories and specific pieces of personal information we collect, use, disclose, sell, or share
  • Right to request deletion of personal information, subject to exceptions
  • Right to request correction of inaccurate personal information
  • Right to opt out of the sale or sharing of personal information
  • Right to limit the use and disclosure of sensitive personal information, if applicable
  • Right not to be discriminated against for exercising your privacy rights

To submit a California privacy request, contact us using the information above.

6. Sensitive Personal Information

We do not use or disclose sensitive personal information for purposes other than those permitted by California law, unless we provide notice and a right to limit such use where required.

7. Cookies and Tracking Technologies

We use cookies, pixels, and similar technologies to operate our website, remember preferences, analyze traffic, and improve performance. We may also use these technologies for marketing and advertising purposes.

You can manage cookies through your browser settings and, where available, our cookie preferences tool.

8. Data Retention

We retain personal information only as long as reasonably necessary for the purposes described in this Privacy Policy, including to comply with legal, accounting, or reporting obligations.

9. Children’s Privacy

Our website is not directed to children under 13, and we do not knowingly collect personal information from children under 13. If we learn that we have collected such information, we will take reasonable steps to delete it.

10. Security

We use reasonable administrative, technical, and physical safeguards designed to protect personal information. However, no method of transmission over the internet or method of storage is completely secure.

11. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of those websites.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with a revised effective date.

13. Contact Us

If you have questions about this Privacy Policy or our privacy practices, contact us.